Lincoln and Berry was founded in Brooklyn in 2015 by husband and wife team Jon Cunningham and Venetia Williamson-Noble, who moved from London in 2007.

Venetia, a former award-winning documentary filmmaker for the BBC, and Jon, a public relations industry veteran, share a love of European travel - particularly the simple, fresh foods of Italy, France, and Spain - and Brooklyn’s burgeoning locavore food markets and dining scene. 

When Venetia packed their youngest child off to school and Jon took a mid-career break, both started looking for a new adventure that combined their passions. Lincoln and Berry was born, debuting at Smorgasburg in Brooklyn.

The company is named for a grocery and general store opened by Abraham Lincoln and William Berry in the 1830s, “for lack of other plans.”